Smartphone Applications to Influence Travel Choices: Practices and Policies

This primer provides an overview of current practices in this emerging field and looks toward the future in the evolution and development of smartphone applications for the transportation sector. The primer provides an introduction and overview smartphone applications (known as “apps”); discusses the background, evolution, and development of smartphone apps; reviews the types of smartphone applications promoting transportation efficiency and congestion reduction; discusses transportation apps and their impacts on traveler behavior; examines current challenges; and concludes with guiding principles for public agencies.